Unlock High Deliverability, Branding, and Marketing Power with a Professional Email System
Step Zero: Set Up Your Branded Sending Domain
Before you set up email in IDX Automator Pro, it's essential to configure your branded sending domain. This ensures your emails are trusted, don’t end up in spam, and look professional.
✨ What is a Branded Domain?
A branded domain is a custom subdomain of your main website (like mail.yourrealtysite.com
) used for sending and tracking emails. It replaces generic sending domains (like sendgrid.net
) with one that matches your brand identity.
Why Is This Important?
Benefit | Description |
---|---|
✅ Better Deliverability | Authenticated emails using SPF, DKIM, and DMARC are less likely to hit spam folders. |
✅ Professional Branding | Clients see your domain in their inbox, building trust. |
✅ Branded Tracking Links | Links in emails reflect your domain, improving click-through rates. |
✅ Higher Engagement | Better branding means better results from your email campaigns. |
How to Set Up Your Branded Domain
Go to Business Profile
Navigate to Settings > Business Profile in your IDX Automator Pro dashboard.
Enter Your Subdomain
Example subdomains:
mail.yourdomain.com
emails.yourdomain.com
crm.yourdomain.com
Copy Your DNS Records
IDX Automator Pro will generate SPF, DKIM, and CNAME records.
Update Your DNS Settings
Go to your domain registrar (e.g., Cloudflare, GoDaddy) and add these records.
Verify
After DNS propagation (typically 15 mins to a few hours), click Verify DNS inside IDX Automator Pro.
*For additional information on Branded Domain, please visit our FAQ's.
Step-by-Step: Email Setup in IDX Automator Pro
Step 1: Navigate to Email Services
- Log into your IDX Automator Pro account.
- Click on Settings ⚙️ in the lower-left corner.
- Under Business Settings, select Email Services.
Step 2: Use the LC Email System (Recommended)
The LC Email System is the native email service integrated within IDX Automator Pro. It offers high deliverability, easy setup, and is directly tied to your branded sending domain.
Why Use LC Email?
- ✅ No SMTP or third-party tools required
- ✅ Fully managed and optimized for deliverability
- ✅ Tied directly to your branded domain
- ✅ Monitors sending reputation and warms up your domain automatically
- ✅ Simplifies setup and ensures inbox placement
How to Activate LC Email
- In Settings > Email Services, you'll see LC Email System already listed.
- If your branded domain has been verified, you’re ready to go.
- If your domain isn’t verified yet, follow the prompts to complete your DNS setup first.
- Once verified, LC Email will be activated, and your account will enter a domain warmup phase to establish reputation.
Note: Warming up means LC Email will gradually increase the volume of sent emails to improve long-term deliverability.
Step 3: Send a Test Email
- After LC Email is active, go to Email Services
- Click Test Email
- Enter your email address and send a test message
- If it lands in your inbox, your setup is successful
Step 4: Confirm LC Email as Default
- Your LC Email system will be automatically used as the default sending method for all campaigns, workflows, and replies.
- No additional steps needed unless multiple domains are configured.
✍️ Step 5: Create Your Branded Email Signature
Go to Settings > My Profile
Scroll to the Email Signature field
Create your custom signature, such as:
Jane Smith REALTOR® | Level Play Digital ? (555) 123-4567 ? www.yourrealtysite.com ? jane@yourdomain.com
Click Save
Step 6: Enable Email Tracking
- Go to Settings > Company > Email Settings
- Turn ON:
- ✅ Email Open Tracking
- ✅ Email Click Tracking
These features help you monitor recipient engagement and improve your follow-ups and campaigns.
What You Can Do With Email in IDX Automator Pro
Feature | What It Does |
---|---|
Smart Campaigns | Automate follow-ups, listing updates, open house invites, and more. |
Email Templates | Use pre-branded templates for professional, consistent communication. |
Workflows | Combine emails with SMS, tasks, and more to guide leads through the buying journey. |
Broadcast Emails | Send one-time announcements or newsletters to segmented groups. |
Contact Timelines | View every email interaction right inside each contact’s profile. |
Auto-Replies | Automatically send confirmation emails when a form is submitted on your site. |
Recap: Why This Matters
- ✅ Branded domain setup ensures high deliverability and trust
- ✅ LC Email System removes complexity while boosting email success rates
- ✅ IDX Automator Pro offers a full-featured email marketing and automation suite under one login
Complimentary 1-on-1 Setup Session
Need help with setup?
All IDX Automator Pro users receive a free 1-on-1 onboarding session where our team will:
- ✅ Walk you through branded domain setup
- ✅ Configure your LC Email system
- ✅ Set up your first campaign or automation
- ✅ Review best practices to get you sending with confidence
Schedule your session today and let us help you build a high-converting communication system from the start.
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